On February 17, an online presentation of a new international project of All-Russia Public Organization Business Russia — Business Russia Trading House in the UAE, located on the territory of the Khalifa Industrial Zone Abu Dhabi (KIZAD), took place. The event was held in a webinar format with the organizational support of the administration of KIZAD and gathered more than 50 representatives of interested companies from different regions of Russia. The project was presented by Maksim Zagornov, Business Ambassador of Business Russia in the UAE.
As Nonna Kagramanyan, Vice President of Business Russia, noted in her welcoming address, relations between Russia and the United Arab Emirates are currently in an active phase, which is proved by the constant growth of trade turnover between our countries: in 2021 it reached a record level and amounted to over $5 billion. «Business Russia is in the spotlight of this inter-country dialogue. I am sure that a new initiative — Business Russia Trading House in the UAE — will open up new horizons for Russian companies in the Emirati market», Nonna Kagramanyan stressed.
Mr. Hamad Rashed Ali Bin Alwan Alhesbi, Deputy head of UAE Embassy, Moscow, addressing the participants of the event, confirmed that Russian-Emirati relations are developing fruitfully. One of the new areas is investment cooperation. «Last year alone, the volume of investments from the UAE amounted to $3.8 billion», Mr. Hamad Rashed Ali Bin Alwan Alhesbi said. The diplomat noted Business Russia's success in the development of investment and trade cooperation and pledged to provide partner support for the organization's projects from the UAE Embassy in Russia.
Trade Representative of the Russian Federation in the United Arab Emirates, Andrey Terekhin, also pointed out the increased engagement of the business community of both countries, while stressing that in this process «we are only at the beginning of the path». «The task of the entire business community is to fulfill the accumulated potential of interaction, which is embodied in a great number of established contacts», Andrei Terekhin emphasized. Trade representative also noted a significant role of Business Russia and Business Ambassador of Business Russia in the UAE in creating a climate of trust between Russian and Emirati structures and wished success in the implementation of this new project — Business Russia Trading House in the UAE.
The Khalifa Industrial Zone Abu Dhabi (KIZAD) has become a platform for localization of export projects of Russian companies within the framework of Business Russia Trading House in the UAE. As Director Commercial of the Khalifa Industrial Zone Khalid Al Marzooqi noted in his opening speech, new Russian manufacturers and exporters are always welcome in Abu Dhabi. «The Russian product is in great demand in the UAE market, and we are ready to offer Business Russia the most favorable conditions for development on our site», Khalid Al Marzooqi said.
Presenting the new international project of the organization, Business Ambassador of Business Russia in the UAE Maksim Zagornov stressed that Business Russia Trading House in the UAE is a platform created for the implementation of export projects of Business Russia companies. It is located on the territory of the Khalifa Industrial Zone Abu Dhabi (KIZAD) — a special zone offering attractive terms for running a business, as well as featuring the most advantageous location: next to the Khalifa Port, three international airports and close to the UAE key routes.
«Such strategic location, linking East and West, sea and air, roads and railways, will provide the residents of Business Russia Trading House in the UAE with effective access to consumers not only of the Emirates, but also of the entire Middle East», Maksim Zagornov highlighted.
In addition, according to the representative of KIZAD Valeria Grabovskaya, the placement of Business Russia Trading House in the UAE on the territory of the Industrial Zone will provide its residents with a number of exclusive preferences, for example, the opportunity to obtain a dual license for a work in the domestic market of the UAE and export activities, receive a status of «Made in the UAE», and the possibility of cooperation with companies from the KIZAD industry clusters, etc.
At the moment, Business Russia Trading House in the UAE has a start-up infrastructure, which can be increased in area corresponding to the residents' needs. Besides, Business Russia Trading House in the UAE is ready to provide comprehensive support to the companies of the business association for entering the Emirati market: from the analysis of the company's export readiness, targeted selection of partners to the conclusion of a contract and delivery and storage of goods. «The purpose of Business Russia Trading House in the UAE is to assist members of the business association in the qualitative implementation of export projects in the «one window» format», Maksim Zagornov said.
According to Maksim Zagornov the key advantages of Business Russia Trading House in the UAE include the possibility of promotion in the UAE market under the auspices of a large business organization, the possibility of implementing even small-scale export projects, convenient location, access to international markets, availability of utilities, the opportunity of gradual development of projects.
Within the framework of the event, there was also presented a portal of Business Russia Trading House in the UAE: tradehouse-rus-uae.com, which is a virtual platform created for the presentation of export projects of Business Russia's members to the potential partners in the UAE. «Posting information about the company's export project is the first step towards presenting its capabilities in the Emirati market», said Maksim Zagornov, Business Ambassador of Business Russia in the UAE.
On issues of interaction with Business Russia Trading House in the UAE: